Chick-fil-A Little Blue Menu Locations, Hours & Prices 2025
The Chick-fil-A Little Blue menu is one of the most talked-about plans in the fast food industry. It is not a typical restaurant but a bold experiment that mixes tradition of innovation. This concept was born from the Chick-fil-A test kitchen and aims to test out new flavors, new items and even brand-new categories such as wings and pizza. It goes far beyond chicken sandwiches. For fans in the United States, the small blue menu offers a taste of what Chick-fil-A can serve in the future.
The idea started at Chick-fil-A Atlanta headquarters, where leaders wanted to create a way to test customer actions on new foods before rolling them out across the country. While most people know Chick-fil-A for chicken sandwiches, the small blue menu has opened the door for dishes like bone-in wings, bone-free wings, the buff-lo-ranch pizza pie, and even cinnamon rolls. In simple words, there is a Chick-fil-A experimental restaurant that mixes history, technology and modern eateries.
What is Chick-fil-A Little Blue Menu?
The Chick-fil-A Little Blue menu is a special restaurant concept designed as a testing ground for new foods. It is not available everywhere but only in selected cities. It acts as both a dine-in and a ghost kitchen, where people can order using a digital-ordering system and collect their food through pickup and delivery lane. This setup makes it very different from the classic Chick-fil-A model.
In terms of food, the little blue menu does not live only with chicken sandwiches. It contains wings and pizza in sweet potato, burgers, and sides in sweet potato and onion rings. The menu is often designed to change through a menu rotation strategy, which helps find out which items customers like the most. This type of Chick-fil-A menu test has given the company a major benefit in the fast-casual dining USA market, as it allows quick adjustment without risking the reputation of the regular store.
- Burgers and speciality sandwiches
- Pizzas with unique toppings
- Bone-in wings and boneless wings
- Onion rings and sweet potato tots
- Premium desserts and sides
Why is it called the Little Blue Menu?
The name has an interesting backstory that can be traced back to the Truett Cathy menu history. Truett Cathy, founder of Chick-fil-A, began his legacy with the Dwarf House (original diner) in 1946. He had a little blue menu card back then and offered a simple selection of food items. The name Little Blue Menu pays homage to this history.
Why Does the Little Blue Menu Exist?
The little blue menu exists to give Chick-fil-A a safe place for experiments. Instead of launching untested products in thousands of stores, they can use one place to measure customer interests, track sales and analyze performance. This helps to reduce the risk and build a feedback loop for customer experiments.
- The American chicken restaurant industry was valued at $55 billion in 2023 (Ibisworld), but 70% of fast food turnover still comes from burgers, pizza and sandwiches.
- Chick-fil-A, with over $21 billion in systemwide sales (2023), sees Little Blue Menu as a way to use the $120+ billion burger and pizza market without diluting the main brand.
- According to Chick-fil-A company reports, customer feedback from the Little Blue Menu directly led to launching new wing recipes in selected test markets in 2022.
Who owns the Little Blue Menu?
The Little Blue Menu is entirely owned and operated by Chick-fil-A, Inc.; it is not a franchise location, like most Chick-fil-A restaurants. It is managed from the Chick-fil-A Atlanta headquarters as part of the company’s innovation lab.
That ownership model allows Chick-fil-A to fully control the concept. Given that the Little Blue Menu is classified as a Chick-fil-A experimental restaurant, the brand can test out daring and bold ideas without putting franchise operators at risk. This is why the Little Blue Menu can serve bone-in wings, Buff-lo Ranch Pizza Pie, or even cinnamon rolls, items that may not be ready for a nationwide rollout.
Little Blue Menu vs. Regular Chick-fil-A Menu
The little blue menu vs. Regular Chick-fil-A menu debate is attractive because the two experiences feel very different. Traditional chicken is built around chicken sandwiches, nuggets, waffle fries and some salads.
In contrast, the Little Blue menu offers a full range of wings and pizza and sides such as Chick-fil-A, burgers, onion rings and sweet potatoes.
| Category | Little Blue Menu (Test Kitchen) | Regular Chick-fil-A Menu |
| Main Proteins | Burgers, bone-in wings, boneless wings, pizzas | Chicken sandwiches, nuggets, strips |
| Sides | Onion rings, sweet potato tots, premium rotating sides | Waffle fries, side salad, fruit cup |
| Desserts | Gourmet desserts (seasonal cakes, pies, brownies) | Milkshakes, cookies, frosted lemonade |
| Beverages | Custom craft-style drinks tested in select markets | Iced tea, lemonade, soft drinks |
| Menu Rotation | Frequent changes (rotates items every few months) | Consistent nationwide menu |
| Purpose | Innovation lab for testing new items | Standardized offerings for all guests |
| Locations | Limited (College Park GA, Nashville TN) | Nationwide (3,000+ stores) |
Just from the Little Blue Menu pricing, we can see Chick-fil-A’s premium pricing clearly. Regular chicken sandwiches at a basic store will cost between $6.99 and $7.99. Meanwhile, items at the Little Blue Menu will cost you anywhere from $9 to $13. In this regard, they are competing with sit-down casual restaurants vs. fast food.
Here are a few examples of pricing from the College Park, Maryland, Chick-fil-A before the closure of the location for renovations in 2025:
| Item | Est. Price Range |
| Signature Burger | $6.99 – $8.49 |
| Bone-In Wings | $9.49 – $12.99 |
| Boneless Wings | $8.49 – $10.99 |
| Buff-lo Ranch Pizza Pie | $11.99 – $13.99 |
| Chick-fil-A Pizza Pie | $11.49 – $13.49 |
| Onion Rings | $3.99 – $4.99 |
| Sweet Potato Tater Tots | $3.99 – $5.49 |
| Mini Biscuits & Cinnamon Rolls | $2.99 – $4.99 |
Price Insights & Menu Analysis
Industry shows that wings and pizza in Chick-fil-A represent the strongest demand. At the College Park, MD, place, more than 60% of digital orders were in 2024-2025 for pizza and wings. Burgers were sold regularly but did not reach the same level of popularity.
- From a planning strategy to menu rotation, Chick-fil-A is, in effect, using Little Blue Menu to rotate a menu of items into and out of service on a frequent basis. The Buff-lo Ranch Pizza Pie was a legitimate best-selling item in 2024, and cinnamon rolls gained traction during the holidays.
- A Restaurant Industry Online insights report compared the menu pricing to major competitors. The average entrée at the Little Blue Menu ($10–$13) is about 30–40% higher than standard Chick-fil-A.
- The IBISWorld chicken industry report also stated that the chicken-related industry in the United States exceeded $55 billion dollars, while Chick-fil-A has ventured into capturing the fast-casual burger-and-pizza market with a segment valued at more than $120 billion.
Key Takeaway for Customers
The Chick-fil-A Little Blue Menu involves more than just taste; it involves testing. Research on price point, sales volume and customer feedback on each of the items helps Chick-fil-A make their decisions for what products might appear on the national Chick-fil-A menu in the future.
Chick-fil-A Little Blue Menu Locations
| Year | Event | Key Highlights |
| 2020 | Nashville Food Truck Launch | Chick-fil-A tested the Little Blue Menu with food trucks and ghost kitchens in Nashville, serving wings, burgers, and specialty items. |
| 2021 | College Park, MD – Flagship Restaurant Opens | Permanent Little Blue Menu restaurant launched near the University of Maryland as both a dine-in site and a digital-first delivery hub. |
| 2022 | Nashville Test Ends | Food trucks retired after two years of feedback collection. Chick-fil-A confirmed it was shifting focus to the College Park model. |
| 2023–2024 | Atlanta & Georgia Rumors Circulate | Industry watchers speculated on expansion near Chick-fil-A’s HQ, but no permanent Little Blue Menu restaurant opened in Georgia. |
| May 2025 | College Park Temporarily Closes | Chick-fil-A shut down the Maryland flagship for renovations. No reopening date yet, but analysts expect menu and tech upgrades. |
Current Little Blue Menu Locations in the USA
As September 2025 approaches, there is one permanent Little Blue Menu restaurant: College Park, MD. Nashville’s online pilot has ceased; Atlanta is under review, but to date, no public-facing Little Blue Menu restaurant has opened in Atlanta.
Little Blue Menu College Park: Everything to Know
- Opened: October 2021
- Location: 7246 Baltimore Ave, College Park, MD
- Role: Restaurant and digital-first delivery hub
- Ordering System: Customers could order through the Chick-fil-A app or in-store kiosks, drove into dedicated pickup lanes or waiting for their food from 3rd party delivery services.
Data Insight:
According to a business report from 2022, the College Park location had over 1,000 digital orders on average per day, indicating interest in a test-menu concept.
Chick-fil-A announced a temporary closure for renovation in May 2025 and possibly revealed potential upgrades to the menu or new service models. There is no confirmed reopening date, but many in the industry suggest that the College Park location will come back with a more intensified model focusing on delivery and dining room.
Little Blue Menu, Nashville – What Happened to the Test Run
- It was first rolled out in 2020 via food trucks and ghost kitchens.
- Served: burgers, wings, onion rings, and other specialties.
- Test Results: While the food trucks had strong customer demand at launch, Chick-fil-A officially closed the program in late 2022 after obtaining sufficient customer feedback and operational data.
Little Blue Menu, Nashville – What Happened to the Test Run
Rumors persist due to Chick-fil-A’s Atlanta headquarters, but Chick-fil-A noticed even construction challenges when considering somewhere else. There is still no public, permanent Little Blue Menu operation in Georgia from this update.
How Many Little Blue Menu Locations Are There in the World?
Only a public Little Blue Menu location is open today – College Park, MD. The brand has explored the ghost kitchen concept pilots and tournament of food cars, but no international Little Blue Menu has been announced.
- Past the Nashville and Atlanta dams are now closed.
- No international expansion has been announced.
Expansion Insight:
Chick-fil-A has a track record of gradually introducing new market concepts. For example, it took the company over 40 years to move outside of the Southeast region of the United States, and the company’s first international restaurant (Toronto, 2019) came only after domination throughout the U.S. happened for decades in that location.
Analysts believe Chick-fil-A may test Little Blue Menu as a regional concept for 5-10 years and then consider a national or global rollout.
Chick-fil-A Little Blue Menu Locations Map
The Chick-fil-A Little Blue Menu functions atypically for Chick-fil-A restaurants. Since the Little Blue Menu is intended as a Chick-fil-A experimental restaurant, the operating hours are based on testing and customer use data rather than franchise hours as per standard practices.
When the College Park, MD, location was open, hours were typically 7:00 AM to 10:00 PM, conforming to fast casual dining USA patterns, allowing the menu access to the lunch and dinner crowd. The use of hours also tested evening demand for pizza and wings against industry norms of Wingstop, Domino’s, and Five Guys.
Official Operating Hours
- Monday–Saturday: 7:00 AM – 10:00 PM (Eastern Time)
- Sunday: Closed
Why These Hours Matter
- Hours were used as part of a broader menu testing strategy, not just daily operations.
- The company explored whether a late-night fast-casual model could fit Chick-fil-A’s brand image.
- This testing wasn’t done in a ghost kitchen or food truck program, but in physical restaurants like College Park, MD location.
- The goal was to see if late-night dining was worth pursuing, or if Chick-fil-A should remain focused on family-oriented service hours.
- Results would influence future competition strategies against Wingstop and other late-night players.
Quick Reference Table
| Day | Hours |
| Monday–Saturday | 7:00 AM – 10:00 PM ET |
| Sunday | Closed |
Little Blue Menu Items, Evolution
The Chick-fil-A Little Blue Menu is a rotating food laboratory. Unlike Chick-fil-A’s traditional franchise options, which remain stagnant, the Little Blue Menu stretches the boundaries of customers’ expectations of Chick-fil-A.
The menu began with bone-in wings, boneless wings, hamburgers, and pizzas. The initial list expanded to premium sides such as sweet potato tots, onion rings, and cinnamon rolls. These options were tested to determine if the food acceptance would carry over in Chick-fil-A’s expansion into competitors’ food items. The competitors include Wingstop, Domino’s, and Five Guys.
| Year / Period | Menu Additions & Highlights | Notes |
| 2021 (Launch – College Park, MD) | Opened as Chick-fil-A’s first full test kitchen under the Little Blue Menu brand. The initial menu included burgers, bone-in wings, boneless wings, pizzas, onion rings, and tots. | Customers noted it was Chick-fil-A’s boldest step beyond chicken sandwiches. |
| 2022 | Buff-lo Ranch Pizza Pie was introduced, combining nuggets, Buffalo sauce, ranch, and lemon pepper. | Quickly became one of the most-ordered experimental items. |
| 2023 | Seasonal Mini Biscuits & Cinnamon Rolls added. | Tested as breakfast/dessert crossover items; customer feedback helped refine portion sizes. |
| 2024 | Expansion of sauce-based wings (Garlic Parmesan, Sweet & Spicy). | Sales data showed wings made up 45–50% of total orders. |
| Early 2025 | Pricing adjustments: pizzas averaged $12–13, wings $10–12, aligning with premium fast-casual competitors. | Confirmed Chick-fil-A is positioning LBM as a higher-end dining experience compared to regular stores. |
| Mid 2025 (Current) | Core menu includes Signature Burger, two pizzas, bone-in and boneless wings, onion rings, sweet potato tots, and rotating baked items. | Still limited to College Park, MD, with future locations under evaluation. |
Menu Innovation Analysis: What Stands Out?
| Item | Taste Appeal | Brand Fit | Operational Complexity | Likely to Scale |
| Pizza (nugget-topped, speciality pies) | High | Medium | High | Medium |
| Burgers (brioche, chef sauces) | Medium | Medium | Medium | Medium |
| Bone-in wings | High | High | Low | High |
| Boneless wings | High | High | Low | High |
| Onion rings | Medium | Medium | Low | High |
| Sweet potato tots | Medium | Medium | Low | Medium |
| Cinnamon rolls/desserts | Medium | Low | Low | Low |
Insights from the Analysis
The analysis suggested that Chick-fil-A could succeed beyond chicken sandwiches in their menu offerings, but the question about scalability was still a concern. For example, when evaluating Chick-fil-A’s rollout strategy for its burger items, there were operational hurdles because grills must be positioned away from fryers. Wings were much easier to incorporate into existing systems and therefore were the most easily scalable menu item.
This analysis matched the final statements made in the IBISWorld chicken industry report, where it notes that wings continue to be one of the most profitable fast-casual segments in the U.S.
Why Does This Matter?
The Little Blue Menu is more than just a test restaurant. Think of it as Chick-fil-A’s method for acquiring real-time customer data, social feedback, and operational data before it determines what should receive a national menu launch.
Through this timeline and analysis, readers will get a sense of which items are hype items versus those that are potential options for becoming a menu standard at their local Chick-fil-A.
Unique Little Blue Menu items you won’t find at regular Chick-fil-A
- Burgers with brioche buns
- Multiple pizza topped with chicken nuggets and sauces
- Onion rings and sweet potato tots
- Cinnamon rolls and new dessert options
How to Order from the Little Blue Menu
Ordering from the Chick-fil-A Little Blue Menu wasn’t like walking into a standard store. Instead, it leaned heavily on a digital-first ordering system designed to test modern customer habits.
- Guests placed orders primarily online or through the Chick-fil-A app, making payment and customizing toppings much easier.
- The pickup and delivery lanes were designed as a key innovation, replacing the need for large dining rooms.
- At the College Park, MD location, customers could use express lanes for quick pickup or opt for delivery-only options.
This mirrored the ghost kitchen concept trend that’s growing across the fast-casual dining USA market. By testing these technology-driven systems, Chick-fil-A measured how well it could reduce wait times and improve order accuracy.
The process also generated valuable data for the Chick-fil-A innovation lab at the Atlanta headquarters, guiding decisions for future rollouts.
Little Blue Menu Future Outlook
Expansion to New Markets (Beyond Maryland)
Chick-fil-A has plans to scale the Little Blue Menu concept in more U.S. markets in the next 3–5 years. The College Park, MD, site has served as a centralized test kitchen since 2021, while the previous Nashville test (2020–2022) proved there is demand from consumers.
This stepwise approach is consistent with Chick-fil-A’s traditional growth strategy, as evidenced by the fact that it took more than 40 years for Chick-fil-A to expand internationally, including opening its first store in Toronto (2019), after decades of exclusively U.S. operation (WSMV, Wikipedia).
Wings: The Most Scalable Dish
Not all test items are meant to go national; however, bone-in wings and boneless wings have the greatest opportunity. Very little change in equipment could be needed to add wings to the menu, as well as the item set falling squarely in line with some long-established industry patterns per the IBISWorld chicken industry report.
Wings do give Chick-fil-A the opportunity to compete directly with Wingstop as well as maintain customer intrigue and loyalty engagement.
Pizza as a Buzz Magnet
The Buff-lo Ranch Pizza Pie made waves at the Nashville food truck Chick-fil-A and then later at the College Park, Maryland, Chick-fil-A. While not as scalable as wings, opening a pizza product is a limited-time menu item for Chick-fil-A to create PR and drive foot traffic.
This is an example of how the brand can capitalize on the pizza product market temporarily, without a permanent commitment.
Hybrid Models: Ghost Kitchens & Food Trucks
Chick-fil-A may not be a huge adopter of ghost kitchens yet, but their Chick-fil-A food truck program and the food trucks they tested in Nashville indicate that there is potential with these hybrid models.
Mixing pickup and delivery lanes with mobile kitchens allows Chick-fil-A to gain access to many areas that do not have a forever restaurant, just as they are testing burger rollouts at scale.
Menu Evolution & Data-Driven Testing
The future menu will most likely be based on a customer trial feedback loop. Menu items like sweet potato tots, onion rings, and cinnamon rolls could move on and off the menu based on demand. Chick-fil-A can refer to the Restaurant Business Online grant information to determine what connects best and if premium Chick-fil-A prices have merit for specialty menu items.
This is similar to Chick-fil-A’s long history of innovation, from the Truett Cathy menu history to today and is in concert with Chick-fil-A’s dual identity as a family-owned restaurant and an experimental restaurant for future food trends.
Strategic Timeline for Expansion
| Timeframe | Predicted Development |
| 2025–2027 | College Park reopens with refreshed menu + tech upgrades; possible pop-ups in Atlanta or Charlotte |
| 2027–2030 | Best-performing test items (esp. wings, sides) launch regionally or as LTOs in standard Chick-fil-A restaurants |
| 2030+ | Potential nationwide rollout; possible international Little Blue Menu testing |
Conclusion
The Chick-fil-A Little Blue Menu is much more than new menu items; it was an experiment of the brand’s future in the USA fast-casual dining channel. From boneless wings to the Buff-lo Ranch Pizza Pie, from pickup and delivery lanes to ghost kitchens, the Little Blue Menu showed us Chick-fil-A’s willingness to experiment.
Although neither the Nashville test run nor the College Park, MD, location lasted forever, both provided a wealth of information. For guests, this meant tasting bold flavors like sweet potato tots and cinnamon rolls. For the chain, it meant testing just how far they could stretch the Chick-fil-A brand beyond sandwiches.
As Chick-fil-A moves ahead, its innovation lab at its Atlanta headquarters will continue to push the envelope on new markets, improve upon the menu items, and analyze customer feedback. There will be ghost kitchens, food trucks, and the rumored future pilots in Atlanta and Georgia; through all of it, what we know the legacy of Little Blue Menu shows us Chick-fil-A’s story is not over; it is just beginning.
